Why Now? PESTLE Analysis

My product: [product] built for [target audience] to solve [problem]

Make the case for why this idea works *now*. Walk through each PESTLE dimension and identify the real forces that make this the right moment:

- **P (Political/Regulatory)**: Laws, policies, or regulatory shifts creating a window
- **E (Economic)**: Cost curves, funding climate, or economic pressure making this viable
- **S (Social)**: Behavioral shifts, demographic changes, or cultural moments driving demand
- **T (Technology)**: Infrastructure, APIs, or platforms that didn't exist or weren't cheap enough before
- **L (Legal)**: Compliance requirements or liability changes creating urgency
- **E (Environmental)**: Physical world changes or sustainability pressures opening a need

Close with two sentences: why this idea would have failed 3 years ago, and why waiting 3 more years would be too late.